Click Sentry Blog http://www.clicksentry.com/blog ClickSentry SEO, Link Building, Marketing and Super Duper Blog. Tue, 18 Jul 2006 07:20:30 +0000 http://wordpress.org/?v=2.0.1 en All Quiet on the SEO Blog Front http://www.clicksentry.com/blog/2006/all-quiet-on-the-seo-blog-front/ http://www.clicksentry.com/blog/2006/all-quiet-on-the-seo-blog-front/#comments Tue, 18 Jul 2006 07:20:30 +0000 jason SEO News SEO Linking Blogging Google Yahoo! http://www.clicksentry.com/blog/2006/all-quiet-on-the-seo-blog-front/ Usually, posting on the SEO blogs goes in spurts. As many of us have a few minutes, we post something of substance or something that is completely meaningless. Lately, it seems pretty quiet around the SEO neighborhood and I think I know why. It is time for many of the people in the search marketing world to get back to the basics. For a long time now, it has been too easy to manipulate the search engines like Google and Yahoo with artificial link schemes like those found at DigitalPoint and LinkVault, among others. Many people have stopped doing what they know they should be becuase these tools have made things too easy. I think a lot of people out there are taking inventory and cleaning up their shops a bit these days and getting back to brass tacks. What the hell am I doing here?

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]]> http://www.clicksentry.com/blog/2006/all-quiet-on-the-seo-blog-front/feed/ Google Pulls in the Reins http://www.clicksentry.com/blog/2006/google-pulls-in-the-reins/ http://www.clicksentry.com/blog/2006/google-pulls-in-the-reins/#comments Thu, 13 Jul 2006 05:10:33 +0000 jason SEO News SEO Linking Google http://www.clicksentry.com/blog/2006/google-pulls-in-the-reins/ I am sure I am not the only one who thinks this, but I believe they have made the decision to get proactive when it comes to link distribution networks like the ones found at Digitalpoint as well as at LinkVault. These networks have made it too easy for every little kid with a webserver and a basic knowledge of PHP to generate hundreds and thousands of backlinks to any website. Maybe Google has decided that they cannot handle this problem from their side or maybe it is just easier to just crush it by penalizing sites with the tracking images used. In any event, I think this is a good thing. I have seen a number of sites that are completely unrelated to these link networks improve their rankings steadily over the past two weeks…and I have done nothing to help them with regards to SEO or link building. This of course is not proof of anything, but all of the pieces appear to be coming together to show that this may be the case.

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]]> http://www.clicksentry.com/blog/2006/google-pulls-in-the-reins/feed/ Black Hat vs. White Hat vs. Green Hat http://www.clicksentry.com/blog/2006/black-hat-vs-white-hat-vs-green-hat/ http://www.clicksentry.com/blog/2006/black-hat-vs-white-hat-vs-green-hat/#comments Mon, 01 May 2006 17:35:34 +0000 jason SEO News SEO Blogging http://www.clicksentry.com/blog/2006/black-hat-vs-white-hat-vs-green-hat/ The world of SEO is a very interesting place. It was not that long ago that SEO did not have a name. But, today SEO has become an entire industry unto itself. There are a number of different fields in SEO just like there is in the car business. In the world of car sales, you have new cars salesmen, used car salesmen, car brokers, leasing companies and a myriad of other types, all looking to make a few bucks. Each is going about their deal in a different way, but ultimately, they are looking to make money at the end of the day. SEO is much the same. You have your White Hat SEOs who are out there trying to make SEO a legitimate business. Not sure why they are worrying about doing this. It seems the harder people try to make SEO pristine and clean, the more people try to game search engines like Google and Yahoo. Then you have your Black Hat types that are simply looking to circumvent as many systems as they can and profit from it. Spamming, bypassing CAPTCHAs, you name it, these guys are out to win. Thinking about jacking up someone’s bulletin board is not a concern, if the software were secure it wouldn’t be a problem. Then you have your Green Hat types. This might be the “best” group in the bunch. Mixing both White Hat and Black Hat practices to achieve their goals. This post of course is completely meaningless. I spent most of my weekend having a great time with friends and drinking everything from beers to fine wines. So, what does all of this mean? Not much coming out of my braid today makes any sense. Cheers.

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]]> http://www.clicksentry.com/blog/2006/black-hat-vs-white-hat-vs-green-hat/feed/ The Status of SEO http://www.clicksentry.com/blog/2006/the-status-of-seo/ http://www.clicksentry.com/blog/2006/the-status-of-seo/#comments Thu, 27 Apr 2006 16:34:36 +0000 jason SEO News SEO Blogging http://www.clicksentry.com/blog/2006/the-status-of-seo/ Seems to me that the SEO world is busier than ever these days, or maybe it is just me. I used to spend a lot of my time in the webmaster and SEO forums, chatting with other SEO types about all things webmaster and marketing. These days, I spend my time launching more and more sites to capture a bigger piece of the big money pie that is out there. I feel like most others are doing the same. I know many of my friends are super busy trying to attack the SEO world every day and time for chit chat is just not there anymore. But, I wonder, is this just me or is this where other SEO types are as well. One thing is for sure, it is all about the Green Hat.

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]]> http://www.clicksentry.com/blog/2006/the-status-of-seo/feed/ Google Recruits UK Geeks http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks-2/ http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks-2/#comments Tue, 07 Mar 2006 00:10:57 +0000 jason SEO News SEO Google http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks-2/ InternetGoogle is looking for some geeks on the other side of the pond. So, if you think you have what it takes, you should hit up Vint Cert when he is in town.

Vint Cerf will be visiting universities around the country in support of Google’s recruitment drive. Cerf was hired by Google in September as an Internet evangelist.

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]]> http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks-2/feed/ Google Recruits UK Geeks http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks/ http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks/#comments Mon, 06 Mar 2006 23:25:17 +0000 jason SEO News SEO Google http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks/ http://www.clicksentry.com/blog/wp-content/uploads/2006/03/ukgoogleGoogle is looking for some geeks on the other side of the pond. So, if you think you have what it takes, you should hit up Vint Cert when he is in town.

Vint Cerf will be visiting universities around the country in support of Google’s recruitment drive. Cerf was hired by Google in September as an Internet evangelist.

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]]> http://www.clicksentry.com/blog/2006/google-recruits-uk-geeks/feed/ Do SEOs Really SEO? http://www.clicksentry.com/blog/2006/do-seos-really-seo/ http://www.clicksentry.com/blog/2006/do-seos-really-seo/#comments Tue, 21 Feb 2006 17:10:55 +0000 jason SEO News SEO Google http://www.clicksentry.com/blog/2006/do-seos-really-seo/ I have been thinking about this quite a bit lately and to be honest, it can make your head spin. I am “fortunate” enough to know some people that, let’s just say, are on the cutting edge of programming and web based technologies.  What this has made me realize is that just about every system out there today is relatively easy to manipulate. Of course, I never really thought about using these tactics much before I met them and started talking to them.   Of course, it makes me wonder about the *SEO industry* a bit.  For instance, what percentage of *SEOs* are really able to understand this type of stuff? Of that number, how many are using these tactics to improve their clients’ rankings?

What I think is that most of the *SEO* community doesn’t know much more than what they get from the SEO forums and chat rooms.  That translates into trading links, buying links, soliciting links from other sites.  These are all good tactics, but they are unlikely to get you to the top of a competitive market.  I don’t know what I am trying to say I guess. Just thinking out loud a bit.

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]]> http://www.clicksentry.com/blog/2006/do-seos-really-seo/feed/ How to Get Fired as an SEO Company http://www.clicksentry.com/blog/2006/how-to-get-fired-as-an-seo-company/ http://www.clicksentry.com/blog/2006/how-to-get-fired-as-an-seo-company/#comments Tue, 31 Jan 2006 17:51:04 +0000 jason SEO News SEO http://www.clicksentry.com/blog/2006/how-to-get-fired-as-an-seo-company/ I have to laugh at this one.  Well, I actually laugh at most things even when they are not really that funny. But, Dave Naylor points out a great way to get yourself fired, if you are an SEO firm, and to get your client’s site banned from the search engines. Just take a look at the Google cache for Diamonds.com and you will see that the “SEO company” that is running the show for diamonds.com has their hand in the cookie jar.  I wonder how long this tomfoolery will continue…I give it about two days.  If you are looking for a good SEO gig, you might want to put a little presentation together and show the people over at Diamonds.com what is going on and who they are linking to. :)

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]]> http://www.clicksentry.com/blog/2006/how-to-get-fired-as-an-seo-company/feed/ SEO Cool Stuff This Week http://www.clicksentry.com/blog/2006/seo-cool-stuff-this-week/ http://www.clicksentry.com/blog/2006/seo-cool-stuff-this-week/#comments Fri, 27 Jan 2006 18:40:06 +0000 jason SEO News SEO Google http://www.clicksentry.com/blog/2006/seo-cool-stuff-this-week/ Since I can’t seem to get over here to post every day, I figured I would post on some of the cool webmaster and SEO related stuff that I came across this week:

Rand commented on some of the “more important” elements of the recently released Google Web Authoring Statistics Study conducted by the hackers over at the Googleplex.

I listened to the weekly podcast by Jeremy and Tim who did a great interview with Kevin Burton of TailRank.com. TailRank is a pretty cool RSS aggregation “filter” that tries to cut down on the noise associated with a given story in the blogosphere…bringing you the best “signal.” If you are into blogging, RSS and/or Web2.0 then you will want to listen to the interview and add Kevin’s feed to your RSS aggregator. Probably one of the best shows (podcasts), as far as content and moderation goes, that I have listened to.

Graywolf deserves some props for his full on assault this week on his Graywolf’s SEO Blog. He finished up his three part “Maximizing Profits with Website Design and Layout” series this week with part 2 and part 3. And, he wrapped it all up with some SEO leftovers today….which I thought tasted great. This is how you get links from making great blog posts/create great content folks.

Jim Boykin pointed out some high-quality (read: useful) SEO tools that are free-to-use at Aaron Wall’s SEO tools site. Good stuff there. I wish I had time to use them. :)

Last, but not least, Philipp Lenssen has been busy over at Google Blogoscoped this week, with a number of great posts. Google’s PR team has been busy this week with the request from the U.S. government and the China censorship issues.

-JG

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]]> http://www.clicksentry.com/blog/2006/seo-cool-stuff-this-week/feed/ Rel = No Follow No More http://www.clicksentry.com/blog/2006/rel-no-follow-no-more/ http://www.clicksentry.com/blog/2006/rel-no-follow-no-more/#comments Tue, 24 Jan 2006 21:54:01 +0000 jason SEO Linking Blogging http://www.clicksentry.com/blog/2006/rel-no-follow-no-more/ In case you have been living in a cave, you don’t care or you don’t have a blog, then you have surely noticed that search engines like Yahoo! are showing links to sites that have the “link condom” or rel=”nofollow” attribute on them.  This has been going on for some time now and there is just starting to be some chatter here and there about it.  It is kind of a shame and a blessing at the same time. I think that the blogging community, aka the blogosphere, has really benefitted and showed the rest of the web how things should be. You link to something because it has value and is probably related to what you are writing about. Since traditional webmasters and SEO types became aware of Page Rank and how it can affect a site’s rankings or juice, linking out has become more and more guarded. Perhaps this is one of the reasons why Google stopped showing realtime toolbar PR (I am sure there are a bunch of reasons).  Removing some of the incentive webmasters have to link out to other sites and resources on the web. Of course there are going to be sites that are unrelated to yours that you link to, but is this a bad thing? I don’t think so. A vote is a vote and now that the webmaster community at large is more educated with regards to how search engines like Google use the power of links and anchor text to help something rank, I think we are all better off. This is why I think forgetting about the nofollow attribute is a good thing. But, there is also a downside.

Of course, this means that comment spam is going to become more and more of an issue in the near future.  Clearly, many of these types have been aware of the apparent lack of use of the nofollow attribute for some time as comment spam seemed to pick up a bit about two months ago for me. Clearly, the brilliant minds behind these schemes knew about this before most of the world.

I for one am glad to see the nofollow attribute fall out of favor.  People should be free with what they link to. If you like it, link it. My 2 cents.

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