Click Sentry Blog

I was a bit lazy last year, working on all kinds of new projects and I got away from the basics of SEO/SEM for many of our mainstream sites. If you follow along on many of the big SEO forums like DP or SEO Chat, then you know that free directories are launched at the rate of about one or two a day. These are probably the easiest way for anyone to pick up a “one-way” backlink from another website. Hopefully, it will be put on a site with some decent content and links to other decent sites and might even be related to yours. So, one day a few months ago, I decided to have a girl that works for me start to submit our sites to a list of free directories I had found. I started noticing that one of our sites that is very old began to see big jumps in the SERPs via the DP Keyword Tracking Tool. I had not touched the site (haven’t really touched it for over 5 years) and I had not done any kind of linking for the site ever. I realized that it was one of the sites that had been submitted to the free directories. Roach, my nickname for her, had submitted the site, using various different anchor text, to about 70 free directories and it appears that I was now starting to see the affects of this. I looked at another site that was also submitted around the same time and realized that I was seeing some considerable change there as well.

What does all of this mean? A couple of things. First, stick to the basics. Don’t get caught up in the “latest and greatest” things that people talk about all day long on forums. Submit your site to free directories regularly. Try and find a site that keeps up on a list of free directories and submit to them on a regular basis. Second, when in doubt, follow rule number one.

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This entry was posted on Tuesday, October 4th, 2005 at 12:38 pm and is filed under SEO News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.